Series

Creating your Performance Culture

“Coaching, and not direction, is
the first quality of leadership”
–Robert Noyce, Founder, Intel Corp.

A successful performance culture is created from the top down, by sales managers who see their role as coaches, helping their team members grow their skills in their conversations with prospects. Too many banks are “sheep dipping” their RMs through one training program after another, hoping one of them will find a cure.

The answer is not training events, but the coaching that rarely follows. “Conversation About Coaching” is a breakthrough discussion for managers who understand that their job is not to count tickmarks but to develop talent and create teamwork.

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